The dictionary of colour
A complete guide for graphic designers
For years Josef Albers taught a colour class at Yale that began with an identical assignment. Participants were each asked to bring in examples of something red – their purpose or provenience of little concern. The intended lesson was little more than a demonstration of the impossible: no two reds could ever match.
Colour perception is influenced by all sorts of invisible factors and a series of cultural and individual connections. It can be loud or quiet, sombre or whimsical; it can remind us of the sea or a school, a factory or a forest. Colour is an incredibly powerful tool—but the task of choosing well can often leave designers stumped. The Designer’s Dictionary of Colour is a remedy to this frustration.
Organized into four colour categories—warm, cool, neutral, and specialty—and complete with infographics that display ranges in tint, shade, and hue, this comprehensive guide will help designers increase their fluency in the language of colour. Each entry features information on a colour’s cultural significance, as well as vivid examples of its successful applications throughout history—all created by top designers and artists.
How does coral make people feel? Is mint too sterile? Is chartreuse off limits? When faced with these questions, new and veteran designers alike can turn to this book for insight and inspiration. The Designer’s Dictionary of Colour is an invaluable resource for all who want to wield colour more thoughtfully, creatively, and successfully—in any medium.
Sean Adams is a founding partner of the award-winning California design firm AdamsMorioka and has been cited as one of the forty most important people shaping design internationally. He is a former AIGA national president and was awarded the AIGA medal, the design profession’s highest honor. He is the Director of the Graphic Design Graduate Program at ArtCenter College of Design in Pasadena. Sean is the coauthor of Logo Design Workbook and Color Design Workbook and author of the series Masters of Design.
|Cover||Softcover with flaps|
|Dimensions||cm 19,0 x 24,6|